Preferences of a group of college women for certain standard features of selected categories of female sportswear

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Mary Gauthier Miller (Creator)
Institution
The University of North Carolina at Greensboro (UNCG )
Web Site: http://library.uncg.edu/
Advisor
Eunice M. Deemer

Abstract: This study was a survey to determine the standard features of skirts, blouses, and bifurcated outer garments preferred by a group of college women. A survey questionnaire was given to undergraduate women residing in the dormitories at The University of North Carolina at Greensboro. An analysis of the data revealed that the preferred skirt features were the A-line silhouette, waistband, and pocket(s) concealed in the side seam(s). The blouse features preferred were as follows: a front closing; either bermuda or button-down collar styles; long sleeves in winter and sleeveless in summer. The features of bifurcated outer garments preferred were as follows: a waistband; either a left side or front closing; pocket(s) concealed in the side seam(s). The majority of the respondents stated no preference for brand names, bought sportswear in the $3.00 to $12.00 price range from department and specialty stores.

Additional Information

Publication
Thesis
Language: English
Date: 1969

Email this document to