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Venkatarama M. Iyer

Venkat Iyer received his Ph.D. from the University of Georgia in 1994. He came to UNCG in 1999, having also served on accounting faculties at Georgia College and State University and Wright State University. Venkat is a chartered Accountant (India) and he has also passed the CPA exam. He has over six years of experience in independent and internal audit areas. Venkat's teaching interests are in the areas of Accounting Information Systems, Auditing, and International Accounting. His research interests are in behavioral and empirical issues related to audit firms and audit market. His research has appeared in Accounting, Organizations, and Society; Auditing - A Journal of Practice and Theory; Accounting Horizons; Journal of Education for Business; and Journal of Professional Services Marketing. He is a member of the American Accounting Association and the Institute of Internal Auditors. **Professional interests: Accounting Information Systems, Auditing and International Accounting

There are 7 included publications by Venkatarama M. Iyer :

TitleDateViewsBrief Description
Auditors’ Employment with Clients and Interaction with their Former CPA Firm 2003 905 It is not unusual for auditors to accept employment with audit clients upon leaving the audit firm. For example, Inthoff (1978) found that approximately 20 percent of the auditors in his sample accepted employment with a client firm. However, in rece...
CPA Firm Alumni as a Marketing Resource 1998 324 One way accounting firms can identify potential sources of referrals and new business is to look to past employees, or alumni, Although major firms recognize the importance of maintaining relationships with their alumni, no prior research has directl...
CPA firms' marketing strategies: The important role of alumni relations programs 2000 418 An accounting firm’s alumni can play an important role in the firm’s marketing strategy. Our study examines (1) how frequently accounting firms use various means of communicating with their alumni and (2) the effectiveness of alternative means of com...
Criteria for Recruitment as Assistant Professors of Accounting in Colleges and Universities 1998 332 In this article, we provide empirical evidence on the criteria considered important by different types of colleges and universities for selecting an assistant professor in accounting. Responses to our survey from 264 school provided insights into the...
Expanding Ethics Education: Professionals Can Participate 2006 260 Numerous studies have assessed the degree to which business schools have integrated ethics education into their business programs. A survey of accounting educators sponsored by the American Accounting Association (AAA) in conjunction with the Nationa...
Gender Differences in Perceptions of Accounting Firm Alumni 2005 1133 Purpose – To examine if there are systematic gender-based differences in the perceptions of accounting firm alumni about their experiences with accounting firms. Design/methodology/approach – Alumni of Big 4 firms' offices in two large cities in the...
Identification of Accounting Firm Alumni With Their Former Firm: Antecedents and Outcome 1997 953 This research develops and tests a model of the identification of accounting firms' alumni with their former accounting firm. The model encompasses (1) both organizational and individual factors associated with the alumni's identification with their ...