Lizhu Yu

There are 1 included publications by Lizhu Yu :

Title	Date	Views	Brief Description
Cross-shopping and shopping orientation : consumer perceived value in today's dynamic retail environment	2006	5166	"The purpose of this research was to explore and understand better how consumers perceive the value of their shopping experiences in two key retail outlets--mass merchandisers and department stores--as well as how consumers' shopping orientations, r...