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Theses & Dissertations


Iyer, Lakshmi


There are 2 item/s.

TitleDateViewsBrief Description
The moral milieu of information technology: using domain and affordance theory to explain situational and technological effects on ethical IT decision making 2012 1125 Unethical behavior in the use of IT may result in significant negative impacts on the productivity, profitability, and reputation of the organization. IT exacerbates moral problems through its constant evolution, multi-faceted nature and encroachment...
Curation-based network marketing: strategies for network growth and electronic word-of-mouth diffusion 2013 8592 In the last couple of years, a new aspect of online social networking has emerged, in which the strength of social network connections is based not on social ties but mutually shared interests. This dissertation studies these "curation-based" online ...