Label information on ready-made clothing for pre-school children

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Sarah Louise Parnell (Creator)
Institution
The University of North Carolina at Greensboro (UNCG )
Web Site: http://library.uncg.edu/
Advisor
Irwin Sperry

Abstract: For many years home economists have advocated that garment labeling be more informative to the homemaker. Clothing manufacturers are becoming more conscious of the values of informative labeling, and consumers are demanding more information on labels. Coughlin1 states that the number of manufacturers using informative tags is comparatively few today but would grow rapidly if more manufacturers were persuaded that consumers wanted tags and would use then in making their buying decisions. Since various studies show that approximately 75 per cent of pre-school children's clothing is purchased ready-made, it seems apparent that families need help in clothing selection. Clothing the pre-school child is a major problem for many families and remaining within the realms of a clothing budget is often a difficult task. More informative labeling would aid family members in making wiser selections of clothing purchases and also inform them as to definite qualities and services to expect from the garments.

Additional Information

Publication
Thesis
Language: English
Date: 1956
Subjects
Labels
Children's clothing
Consumer education

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