Nicholas C. Williamson

Professional interests: Research in indirect export channels of distribution

There are 6 included publications by Nicholas C. Williamson :

TitleDateViewsBrief Description
Economics and politics of advertising: Evidence from the enlarging European Union 2007 3208 Purpose – The purpose of this paper is to investigate the impacts of economic and political factors on advertising industry in the enlarging EU. Design/methodology/approach – The paper employed random effect time series cross-section (TSCS) models an...
Enhancing Governmentally Sponsored Export Promotions Through Better Segmentation of the Market of a State's Manufacturing Concerns 2009 2323 This article presents methodology for identifying product categories that, if they were made the subjects of a specified state's export promotions, would hold promise for satisfying relevant needs of members of three key “stakeholder” groups regardin...
An Exploratory Study of the Functional Forms of Export Market Identification Variables 2006 3233 Exploratory research demonstrates that the import market potential, import market competitiveness, and "barriers-to-imports" variables can be successfully integrated into a shift-share framework for identifying export markets. The authors present man...
The Office of Innovation Commercialization and the Promotion & Tenure Process 2013 43 In their creative and scholarly work, faculty members occasionally develop ideas for innovations that might lead to the creation of new commercial products or services. In such cases, the faculty member should consider how patents, trademarks, and c...
Recent Trends in Export Promotions in the United States 2011 2606 There is significant variation in opinion regarding benefits stemming from the use of export promotion. While promotional strategies are frequently condemned in the press as violations of global trade rules and are sharply criticized by some anti-pov...
Website-reflected operating characteristics of wineries’ wine clubs 2014 2536 Purpose– The purpose of this empirical research is to identify the distinguishing operating characteristicsof wineries that use what is alleged to be the most profitable channel of distribution formarketing wine in the USA: the wine club.Design/metho...