Integrating Sustainability Into The Business Curriculum Through E-Learning

ASU Author/Contributor (non-ASU co-authors, if there are any, appear on document)
Pia A. Albinsson PhD, Associate Professor (Creator)
Appalachian State University (ASU )
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Abstract: This article presents a set of online activities, using free Internet resources, aimed at increasing students’ understanding of sustainability in business. Incorporating sustainability education into business curricula can shape organizational work climates by influencing various microeconomic objectives such as (1) sustainability certification of products, operations, and supply chains; (2) zero-waste; (3) eco-efficiency; (4) work-place well- being; (5) and community vitality. Currently, European and North American business schools mostly focus sustainability education efforts at the graduate level. Due to this gap, the authors designed the activities described in this paper for implementation at the undergraduate level. The outcomes reveal that students who participate in these activities more successfully identify the relevance of sustainability, and corporate social responsibility in the work place and in their personal lives. In contrast, students who did not participate in these activities exhibited a vague understanding of these concepts, and were less adept at both identifying and describing socially responsible practices. In addition, students not exposed to the activities were less apt to engage in sustainability practices in their personal lives. The results indicate that educators can increase students’ knowledge of sustainability, business ethics, and social responsibility by integrating the suggested activities into their curricula.

Additional Information

Albinsson, P., Perera, B., & Sautter, P. (2011), Integrating Sustainability into the Business Curriculum through E- Learning. MERLOT Journal of Online Learning and Teaching. Vol. 7, No. 1, March 2011. This work is published under a Creative Commons Attribution-Non-Commercial-Share-Alike License. Publisher version of record available at:
Language: English
Date: 2011
sustainable business, online educational resources, corporate social responsibility, environment, online teaching and learning, marketing curriculum

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