College Public Relations: A Study of the Work of Directors of Public Relations
- UNCP Author/Contributor (non-UNCP co-authors, if there are any, appear on document)
- Donna Lynn Leak (Creator)
- Institution
- The University of North Carolina at Pembroke (UNCP )
- Web Site: http://www.uncp.edu/academics/library
Abstract: In my independent study, I set out to explore the work of directors of college relations. I interviewed: Cene Warren, Director of Public Affairs, Pembroke State University, N.C.; Russell Strong, Director of College Relations, St. Andrews Presbyterian College, Laurinburg, N.C.; Judith A. Plyer, Public Relations Coordinator, Richmond Technical Institute, Rockingham, N.C.; and Richard (Dick) Fraylick, Public Relations Officer, Robeson Technical Institute, Lumberton, N.C.Even though each of them has a different title, each is responsible for the promoting of the school that he/she represents.Russell Strong had this to say to students wanting to enter the profession of public relations: "A student should have journalistic leanings, a modicum of writing skill and curiosity about people--excitability-- and the ability to deliver--essentially, a willingness to work with people."
College Public Relations: A Study of the Work of Directors of Public Relations
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Created on 5/11/1979
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Additional Information
- Publication
- Language: English
- Date: 1979
- Keywords
- College Relations, School Promotion, Public Relations,