Associative and Phonological Priming Effects After Letter Search on the Prime
- ASU Author/Contributor (non-ASU co-authors, if there are any, appear on document)
- Joshua Broman-Fulks Ph.D, Professor (Creator)
- Institution
- Appalachian State University (ASU )
- Web Site: https://library.appstate.edu/
Abstract: Responses to target words typically are faster and more accurate after associatively
related primes (e.g., "orange-juice") than after unrelated primes (e.g., "gluejuice").
This priming effect has been used as an index of semantic activation, and
its elimination often is cited as evidence against semantic access. When participants
are asked to perform a letter search on the prime, associative priming typically is
eliminated, but repetition and morphological priming remain. It is possible that
priming survives letter search when it arises from activity in codes that are represented
before semantics. This experiment examined associative and phonological
priming to determine whether priming from phonologically related rhymes would
remain after letter search (e.g., "moose-juice"; rhyming items were orthographically
dissimilar). When participants read the primes, equivalent associative and
phonological priming effects were obtained; both effects were eliminated after
letter search. The impact of letter search on semantic and phonological access
and implications for the structural arrangement oflexical and semantic memory
are discussed.
Associative and Phonological Priming Effects After Letter Search on the Prime
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Created on 10/28/2011
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Additional Information
- Publication
- Kahan, T., Sellinger, J. J., & Broman-Fulks, J. J. (2006). Associative and phonological priming effects following letter search on the prime. American Journal of Psychology, 119(2): 239-254. (Summer 2006) Published by the University of Illinois Press (ISSN: 1939-8298).
- Language: English
- Date: 2006