Small Business Advertising: The Allocation and Utilization of Resources
- UNCP Author/Contributor (non-UNCP co-authors, if there are any, appear on document)
- Dierdre Gillham Weisz (Creator)
- Institution
- The University of North Carolina at Pembroke (UNCP )
- Web Site: http://www.uncp.edu/academics/library
Abstract: A thesis on using advertisements and other resources to better run a small businesses by Dierdre Weisz completed for the Chancellor's Scholars Program.
Small Business Advertising: The Allocation and Utilization of Resources
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Created on 4/24/1990
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Additional Information
- Publication
- Thesis
- Language: English
- Date: 1990
- Keywords
- Small Business, Advertising, Budget, Resources,