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Hyeon Jeong Cho
Consumer, Apparel, and Retail Studies,
UNCG
There are 1 included publications by Hyeon Jeong Cho :
Title
Date
Views
Brief Description
U.S. apparel retailers' international expansion: an application of the Uppsala model.
2012
20804
The purpose of this study is to elucidate U.S. apparel retailers' internationalization by proposing a theoretical framework that incorporates the antecedents of U.S. apparel retail firms' international market involvement and investigating the effects...