Rachael Beller

  • Marketing - Student, ASU

There are 1 included publications by Rachael Beller :

TitleDateViewsBrief Description
Recruiting Students In Higher Education In The Age Of Social Media 2020 553 This study aims to develop a deeper understanding of recent integrated marketing communication (IMC) practices by higher education institutions in the recruitment of students. In an ever-changing world, social media has altered how marketing is condu...