Zahra Yarmohammadi

  • Information Systems and Supply Chain Management, UNCG

There are 1 included publications by Zahra Yarmohammadi :

TitleDateViewsBrief Description
The impact of ambient awareness on customers’ purchase intentions 2019 68 Recent developments in the field of e-commerce have led to a renewed interest in utilizing novel techniques to impact customers' decision-making processes that lead to revenue growth. One approach that has been noted in the literature is to focus on ...