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Jean-Luc Clark
Communication - Student,
ASU
There are 1 included publications by Jean-Luc Clark :
Title
Date
Views
Brief Description
Advertising In An Assembled Franchise: Utilizing Product Placement As Storytelling Instruments Within The Marvel Cinematic Universe
2019
2304
This paper serves as a conversation for how advertising is used within the Marvel Cinematic Universe (MCU). More specifically, how are brands presented to a large-scale consumer base within the narrative. In order to investigate this, the first twelv...
