Hyatt, Eva

asu

There are 2 item/s.

TitleDateViewsBrief Description
The Congruence Between College Students’ Twitter Identities And Self-Concepts 2017 954 The theories of imagined audiences, attention to social comparison information, and self-concept have been researched and verified with respect to individuals and their behaviors. However, no research has been conducted regarding the relationship bet...
Profiling Green Consumers: A Descriptive Study 2011 28973 This paper looks at the subject of green consumers and how the different green consumer segments can be profiled. As environmental issues have become more critical to the sustainability of business there are greater implications for marketers to det...