Hyatt, Eva

asu

There are 2 item/s.

TitleDateViewsBrief Description
Profiling Green Consumers: A Descriptive Study 2011 19747 This paper looks at the subject of green consumers and how the different green consumer segments can be profiled. As environmental issues have become more critical to the sustainability of business there are greater implications for marketers to det...
The Congruence Between College Students’ Twitter Identities And Self-Concepts 2017 45 The theories of imagined audiences, attention to social comparison information, and self-concept have been researched and verified with respect to individuals and their behaviors. However, no research has been conducted regarding the relationship bet...