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Laura Egeln
Consumer, Apparel, and Retail Studies,
UNCG
There are 1 included publications by Laura Egeln :
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Date
Views
Brief Description
An empirical investigation of the impacts of website quality on consumer loyalty: a case of baby boomers
2015
2718
Online shopping has become increasingly popular with sales of $263 billion in 2013 an increase of 36% as compared to 2011 (www.Shop.org). However, consumer behavior that happens in the online channel is still under-researched due to the constant chan...