NASCAR’s Lesson to High Point

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Andrew C. Brod, Director, Center for Business & Economic Research (Creator)
The University of North Carolina at Greensboro (UNCG )
Web Site:

Abstract: The battle of the furniture markets continues, and so far no clear leader has emerged. The upstart Las Vegas market opens its fifth installment this month, and it continues to build new showrooms. Meanwhile, the High Point market appears to be going strong in its 98th year. High Point has responded to the Las Vegas challenge by making various improvements. But what’s the best way for High Point to defend its turf?

Additional Information

Brod, Andrew (2007). NASCAR’s Lesson to High Point. NHFA’s Home Furnishings Retailer. July 2007, 64-66
Language: English
Date: 2007
Intellectual capital, New economy, Postindustrial, NASCAR, Furniture industry

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