Entrepreneurship education in higher education institutions as a requirement in building excellence in business: The case of The University of North Carolina at Greensboro

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Dianne H.B. Welsh, Distinguished Professor of Entrepreneurship (Creator)
The University of North Carolina at Greensboro (UNCG )
Web Site: http://library.uncg.edu/

Abstract: This paper advocates for the role and importance of Entrepreneurship Education (EE) as part of the core curriculum in higher education institutions in order to stimulate XXI Century entrepreneurial mindsets among students. It is focused on how Entrepreneurship should be taught and not why it should be taught. Based on empirical research, the paper offers an in-depth analysis of the main issues raised by EE, and provides valuable insights on European and American approaches in the field. Using the successful experiences of The University of North Carolina Greensboro (U.S.A.) as an example, it also highlights the main challenges that the Romanian higher education system needs to achieve to meet the new National Education Law’s requirements (L1/2011). The economy needs Entrepreneurship as a major core curriculum to transform graduates into “job creators” rather than “job seekers” in order to revive and strengthen its market-based economy. This study provides entrepreneurship educators, decision makers, and administrators valuable insights on how to improve the effectiveness of the new required Entrepreneurship Education curriculum.

Additional Information

Forum Ware International Journal
Language: English
Date: 2011
Entrepreneurship, Entrepreneurship Education, interactive teaching methods, economic development

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