Export Odyssey: Taking Local Firms Global

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Suleyman Bahadir, Assistant Professor (Creator)
Steve Cramer, Business Librarian (Creator)
The University of North Carolina at Greensboro (UNCG )
Web Site: http://library.uncg.edu/

Abstract: For the past three decades, companies in Greensboro, North Carolina, that want to export products overseas have had a valuable resource to turn to—students at the University of North Carolina’s Bryan School of Business and Economics. In Export Odyssey, our international marketing course for upper-level undergraduate students, Bryan School students work with local companies to develop plans to export goods to foreign buyers.

Additional Information

BizEd (AACSB International), 17(4), 60-61
Language: English
Date: 2018
business education, exports, academic librarians

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