Kaspersky Lab: From Russia with Anti-virus

UNCG Author/Contributor (non-UNCG co-authors, if there are any, appear on document)
Nir B. Kshetri, Professor (Creator)
The University of North Carolina at Greensboro (UNCG )
Web Site: http://library.uncg.edu/

Abstract: Kaspersky Lab is a provider of information technology (IT) security products such as anti-virus, anti-spam and network security software. It is Russia's largest software company and the only Russian firm that ranked among the world's top 100 software companies. This case presents several interesting features of the company and its environment. The foci of the case are on potential barriers facing firms based in emerging economies in their internationalization initiatives and negative country of origin effects associated with emerging economies.

Additional Information

Emerald Emerging Markets Case Studies
Language: English
Date: 2011
Kaspersky Lab, Anti-virus products, Emerging economies, Russia, Country of origin, Cybercrime

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