Alison K. Murray

  • Sustainable Tourism, ECU

There are 1 included publications by Alison K. Murray :

TitleDateViewsBrief Description
Factors Influencing Brand Loyalty to Craft Breweries in North Carolina 2012 295524 In 2005 North Carolina passed a law allowing breweries to give product samples to employees and guests. The law also changed the definition of a malt beverage and increased the amount of alcohol by volume (ABV) from 6%ABV to 15%ABV allowing brewers t...