Jennifer L. Wilson

  • Consumer, Apparel, and Retail Studies, UNCG

There are 1 included publications by Jennifer L. Wilson :

TitleDateViewsBrief Description
Shopping locally: an exploration of motivations and meanings in the context of a revitalized downtown 2018 416 The purpose of this dissertation was to understand the phenomenon of shopping locally from the perspective of the consumer and the store owner and within the context of a revitalized downtown. The three objectives of this study were: (1) to explore t...