Using Facebook As A Pre-Employment Screen: A Case Study Of Text Analytics

ASU Author/Contributor (non-ASU co-authors, if there are any, appear on document)
Bhavik Modi (Creator)
Appalachian State University (ASU )
Web Site:
Shawn Bergman

Abstract: Companies can be liable for negligent hiring if due diligence is not exercised. Hiring the wrong person poses a risk to others and the organization and can result in lawsuits against the company. Criminal background checks are commonly used to exercise due diligence during the hiring process and to help avoid claims of negligent hiring. However, these background checks are not an all-encompassing method of screening. This study proposes information posted on Facebook as a complementary pre-employment screening tool and looks to determine if this information can be used to predict an alcohol-related conviction. Additionally, this study looks to determine if there are differences in Facebook posts between people convicted of crimes and a randomly generated sample of people. SAS Text Miner, a text analytics program, was used to answer these research questions. Results showed that people convicted of alcohol-related crimes were found to post different content than participants in the comparison group. A logistic regression model showed that participants in the comparison group were more likely to post slang terms than participants in the conviction group.

Additional Information

Honors Project
Modi, B. (2017). "Using Facebook As A Pre-Employment Screen: A Case Study Of Text Analytics." Unpublished Honors Thesis. Appalachian State University, Boone, NC.
Language: English
Date: 2017
Negligent hiring, text analytics, social media, criminality, background screen

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