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TitleDateCreatorPublication TypeInstitution
CPA firms' marketing strategies: The important role of alumni relations programs2000Iyer, Venkatarama M.FacultyAccounting and Finance, UNCG
Gender Differences in Perceptions of Accounting Firm Alumni2005Iyer, Venkatarama M.FacultyAccounting and Finance, UNCG
Identification of Accounting Firm Alumni With Their Former Firm: Antecedents and Outcome1997Iyer, Venkatarama M.FacultyAccounting and Finance, UNCG